Grubhub’s CMO creates organizational agility to collect diners’ real-time presidential preferences

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Barbara Martin Coppola, CMO of Grubhub, tells contributors Nadine Dietz and Erica Seidel how she has created a truly agile marketing organization with 37% year-over-year company revenue growth.

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“Stop clicking around!” How Hilton’s CMO rallied a 100-year-old company to No. 1

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Hilton Worldwide CMO Geraldine Calpin shares an inside look into the hotel chain’s biggest and boldest campaign ever in an interview with contributors Nadine Dietz and Erica Seidel.

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